CDA Data Analysis Institute once again entered China Post Group-Data Marketing Combat

2021-08-17


In the DT era, more and more governments and enterprises pay more attention to the working methods of data. When it comes to data analysis and data operations, many product people, operators, and project people feel that they are much taller in an instant. With the hotness of the data concept, a series of books and products that guide product growth, such as growth hacking and GrowingIO, have become more and more popular, and enterprise data marketing talents have become more and more popular.


The concentrated study of 140 people is rare, but in China Post Group, CDA has done it again. In 2018, CDA data analysts conducted a total of two guidances to 140 post management personnel of some provincial customers of China Post Group, one was a two-day data operation course held in July, and the other was the actual data marketing battle on Christmas Day. . Scientific rigor, lively atmosphere and strong interactivity are the deep impressions left by this internal training.
These two events were taught by Mr. Dong Xueting. Mr. Dong has many years of experience in data projects of Party A and Party B. He worked for Hay Group, a US-based consulting company, and helped customers improve organizational efficiency through data driving. Later, he transformed from a consultant of Party B to a senior data mining engineer of Party A. He used to work for Ctrip, Hungry, Lufax. Mainly engaged in data analysis and mining. Currently engaged in data solutions and artificial intelligence consulting and training. Areas of expertise include: customer lifecycle management, shared marketing solutions, associated recommendations, user behavior analysis, performance prediction models, customer feedback monitoring, industry and competition research. Accumulatively completed more than 30 data items and products.

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