Sharpen a sword for ten years, and open up a new future with wisdom! CDA Digital Talent Certification Textbook (4th Edition) Press Conference and Integrated Publishing Strategic Cooperation Successfully Concluded

2025-08-14

On the afternoon of July 30, 2025, there was thunderous applause in the multi-functional exhibition hall on the first floor of Beijing Electronics Industry Publishing House. The "CDA Digital Talent Certification Textbook (4th Edition) New Book Launch Conference and Integrated Publishing Strategic Cooperation Signing Ceremony" co-sponsored by Electronic Industry Publishing House and CDA Data Science Research Institute was held here.


Industry experts, author representatives, colleagues of publishing houses and readers gathered together to witness this milestone and important moment in the field of digital talent training in China. Song Ji, a member of the Party Committee and deputy general manager of Electronic Industry Publishing House and chairman of Bowen Viewpoint, Zhang Yanhong, general manager of Bowen Viewpoint, and dean of CDA Data Science Research Institute Chang Guozhen, Wei Jianguo, the representative of the textbook author, and other guests attended the ceremony together, and Shen Xinyi, the representative of the CDA first-level certified textbook author, participated in the activity remotely. The press conference was hosted by Ms. Zhang Huimin, the responsible editor of the CDA Digital Talent Certification Series Textbook.


I. Song Ji of Electronic Industry Publishing House: The release of the 4th edition of the CDA textbook is an accurate response to the strongest tone of the times.

First of all, Song Ji, a member of the Party Committee of Electronic Industry Publishing House, deputy general manager, and chairman of Bowen Viewpoint, first took the stage to give a speech.


He reviewed the responsibility and mission of Electronic Industry Publishing House as a leader in domestic science and technology publishing: "An average of more than 2,500 new books per year, serving more than 30 million readers. We know that high-quality knowledge products are the core engine driving the progress of the industry." And affectionately described the extraordinary journey of "CDA Digital Talent Certification Textbook" spanning ten years:

In 2015, the foundation of "Black Book" was laid: the first set of textbooks laid the foundation for the cultivation of talents in the industry with a solid theoretical framework;

In 2017, the second edition was hot-selling: the deep integration of theory and business scenarios, and 100,000 copies were sold in two years, which confirmed the market's desire for "business analysts";

In 2020, break the wrist to seek new things: in the face of the good results of sales, resolutely stop printing, just to meet the challenge of accelerating the digital wave;

In 2023, "Hongbaoshu" reached the top: the third edition, which has been overturned many times, made a stunning appearance with two-color printing and cutting-edge content, and ranked first on the JD.com big data best-selling list, reprinted 25 times, becoming an industry benchmark.

"Today, the release of the 4th version is an accurate response to the strongest sound of the times!" Mr. Song stressed that "the country's deployment of the digital economy is progressive. The 2025 State Council Government Work Report clearly requires 'accelerating the digital transformation of the manufacturing industry' and 'cultivating service providers who understand both the industry and digital'. This points out a new direction for talent cultivation: digital talents not only need theoretical foundation, but also need to be able to solve practical problems; not only need to master tools, but also need to be able to control the AI wave!"


II. Chang Guozhen, President of CDA Data Science Research Institute: CDA's new book is the best product of using data to speak and make decisions.

In his speech, Chang Guozhen, dean of the CDA Data Science Research Institute, gave an in-depth explanation of the deep cultivation and practice of the institute in the field of digital talent training from the levels of Taoism, law, art and tools.

"After ten years of sharpening, we will not change our original intention," Dean Chang said. "We have always been committed to injecting rigorous academic height and fresh actual combat temperature into textbooks to ensure that each version of iteration directly hits the pain points of the industry and empowers the growth of talents. The close combination of the CDA certification system and teaching materials has delivered a large number of practical talents who can 'talk and make decisions with data' to the industry.



III. Author's representative: CDA's new book selects real cases that fit the pain points of the current industry

Shen Xinyi and Wei Jianguo, representatives of the authors of CDA certified textbooks, shared their profound insights on their participation in the compilation. Shen Xinyi mentioned: "On the basis of inheriting the classic framework, the 4th edition of the textbook has greatly strengthened cutting-edge practical skills such as data collection, cleaning, and AI model interpretability, and introduced a large number of real cases that fit the current industry pain points, striving to make readers 'learn and use it'."

Wei Jianguo emphasized the cultivation of "composite ability" in the new textbook: "It not only teaches you Python or algorithms, but also guides you to understand business logic and use data thinking to solve complex problems, which is the core literacy of the "digital warrior" urgently needed by enterprises."

IV. New book unveiling and cooperation signing: authoritative textbooks are officially released

The exciting unveiling ceremony of the new book pushed the press conference to the first climax. In the warm applause, Song Yu, Zhang Yanhong, Chang Guozhen, Wei Jianguo and other guests jointly unveiled the model of the CDA Digital Talent Certification Textbook (4th Edition) covered with red silk. The slippage of red silk, symbolizing the new book of knowledge inheritance and innovation breakthrough, marks the official release of this set of authoritative textbooks that carry the high expectations of the industry. The on-site flash lights rose and fell one after another to record this historic picture.

Another core link of the press conference - the signing ceremony of the "Integration Publishing Strategic Cooperation" between the Electronic Industry Press and the CDA Data Science Research Institute was followed. Under the joint witness of all the guests, Zhang Yanhong, general manager of Bowen Viewpoint, and Chang Guozhen, dean of CDA Data Science Research Institute, solemnly signed a strategic cooperation agreement. This is not only a simple upgrading of publishing cooperation, but also a solemn commitment by both sides to jointly explore the "new paradigm of integration of industry and education".


V. The new textbook of the 4th edition of CDA: "living textbook" in the true sense

In his speech, Song Ji profoundly revealed the strategic connotation of "integrated publishing": "This is by no means a simple superposition of 'book publishing + certification'. Our goal is to build a seamless closed loop of 'textbook knowledge points - enterprise job needs - practical ability cultivation'. Let each formula and every case in the textbook accurately map the real pain points of the enterprise; what readers hold in their hands is not only a book, but also a complete ability growth plan of 'from learning to employment'. This means that the future CDA textbooks will deeply integrate job skills standards, enterprise real project cases and online practical platform resources to create a truly "live" textbook.


The 4th edition of the textbook itself is the excellent crystallization of this integration concept.

Keep up with the AI wave:

Greatly enhance machine learning, deep learning applications and AI ethics content, and cultivate the ability to control intelligent tools;

Strengthen the actual combat gene:

Introduce complete analysis cases covering real business scenarios in finance, medical care, retail, manufacturing and other industries;

Highlight the ability-based position:

The knowledge system closely revolves around the design of the CDA certification ability outline to ensure that the learning is highly consistent with the ability certification and job requirements;

Optimize the learning experience:

Continuing the quality of "Hongbaoshu", two-color printing, rich in pictures and text, supporting online resources (code, data set, extended reading) are more abundant and easy to use.

After ten years of hard work, the original intention lasted for a long time. From the "Black Book" that consolidates the foundation, to the "Red Treasure Book" that leads the trend, to the strategic cooperation between the 4th edition of textbooks and deep integration, the "CDA Digital Talent Certification Textbook" series has always resonated with China's digital wave. This press conference is not only the appearance of a new book, but also a trumpet for the two sides to work together to deepen the integration of industry and education, innovate talent training models, and serve the national digital economy strategy.

In July 2025, the CDA Data Science Research Institute made major adjustments to the CDA Data Analyst Certification Examination Outline, CDA Data Analyst Level 1 and CDA Data Analyst Level 2 Examination, aiming to ensure that the content of the certification examination is synchronized with the cutting-edge needs of the industry and the latest technology development, so that CDA Certification is more forward-looking, practical and rigorous.


Looking to the future, the Electronic Industry Press and the CDA Data Science Research Institute will take this signing as a new starting point, continue to deepen cooperation, and strive to build textbooks into a "compass" for the advancement of the digital talent workplace, and temper the cooperation model into a "new model" for the publishing industry to serve the national strategy. It is expected that more practitioners will grow into practitioners who can "change the world with data" through this system, and jointly compose a magnificent new chapter of China's digital transformation! The guests attending the press conference also included: Wang Hailong, Wang Caifeng, Huang Shijun, Ji Lin, Wu Di, Chen Xinyi, etc.

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