Do you often see that others have millions of fans and tens of millions of goods, and your heart is itchy, thinking "I'll try it too". As a result, after three months, the number of fans is less than 1,000, and the number of plays is miserable?

Under the impact of the short video era, I also tried to be an UP master. I worked hard to study the video content every day and integrated shooting. A 3-5-minute short video took more than a month of effort. After the release of full expectation, it sank into the sea. After being hit hard by reality, I finally understood that without data analysis ability, the root I can't catch the "traffic password"!

Quickly master the traffic password through CDA training

Without data analysis ability, you can only "pat your head" to do things. In the field of self-media, without understanding the needs and preferences of the target audience, we can only create and publish content based on feelings, resulting in slow fan growth and poor playback volume; in e-commerce operations, it is impossible to accurately locate customers, and the advertising effect is poor, which wastes a lot of resources and costs.

In this era, there is never a shortage of high-quality content, and what is lacking is content that can accurately hit users' pain points. How can we grasp the "traffic password", break through thousands of troops and become a traffic controller??

The answer is the CDA data analyst skills. Through bank-wide data analysis training, deepen digital transformation, master data thinking and data analysis ability, become a data analysis talent, use data analysis combined with AI to master the characteristics of novel content, and through the CDA three-level certification system (L1-L3) combined with AI technology to form a unique popular content.

In the conversation with Dr. Zhao of the CDA Data Science Research Institute, I deeply understood the great power of scientific creation + accurate realization generated by the combination of CDA data analysis skills and AI!!!

Why should everyone master CDA?

Me: Why is it said that CDA data analyst skills are the ability that everyone should learn?

Dr. Zhao: We live in a data-driven era. From the recommended videos you see on TikTok in the morning, to the coupon push when you order takeaway at noon, to the "guess what you like" when you browse B station at night, data analysis is indispensable. In other words, if you don't understand data analysis, it's like running naked in the information age. Whether you are doing content creation, e-commerce operation, brand marketing, or want to start your own company, data analysis is your core ability that you cannot avoid.

Me: How can CDA help me?

Dr. Zhao: It can help you:

1. Accurately locate the audience, and no longer post content blindly;

2. Analyze the popular logic and copy the successful experience;

3. Optimize the placement strategy to save a large amount of advertising costs;

4. Predict the trend and lay out the track in advance;

These are not fictitious. They are the ability to make you make more money and step on less pits.

Me: Can you specifically analyze how CDA is helpful for self-media?

Dr. Zhao: What is CDA? The full name is Certified Data Analyst, which is professional data analyst certification. Does it sound high-class? Actually, it is very close to you. Let's take the simplest example: if you want to make a beauty account, what will you do? Most people will say: "I like makeup recently, so I'll take a makeup tutorial!" Then shoot and post every day. After a month, there are few fans. But what will a person who understands CDA do?

He will use the data analysis tool to look at it first:

What kind of makeup is the most popular? Which time is the best release effect? Which keywords are more likely to be recommended by the platform? What exactly is the user portrait like? Then he designed the content, topic selection, release time, and even advertising strategy based on these data.

Who do you think is more likely to succeed?

You must find your own unique positioning. Either the content is vertical enough, or the expression is novel enough, or you can provide value that others can't give. Otherwise, you are just a drop of water in the sea, with no sense of existence.

CDA+AI combination breaks through barriers and easily realizes traffic monetization

Me: What problems can CDA training help me solve?

Dr. Zhao:

1. Learn user insight and accurately locate the crowd

CDA training will teach you how to analyze user behavior through data and build a clear user portrait. Do you know when users are active, what kind of content they like to watch, and where they stay the most? These data can tell you the answer.

For example, if your target user is a post-90s newcomer to the workplace, you should talk more about topics such as survival skills in the workplace, introductory knowledge of financial management, and tips for renting and avoiding pitfalls. Instead of talking about middle-aged people's anxiety and marriage crisis every day, which are far from their lives.

2. Master content optimization skills to improve communication efficiency

CDA training will also teach you how to use data to drive content creation. For example, you can find the best solution through A/B testing different titles, cover pictures and release times. You can also predict which content is more likely to explode based on historical data and layout it in advance.

This is not metaphysics, but science. The data will not deceive people. It will tell you which kind of content is more suitable for which platform, which form is easier to be forwarded, and which period of time is the best for publication.

3. Build a personal brand moat to avoid content homogenization

When you master these methods, you will find that you have a sense of direction. You no longer blindly chase hot spots, but know what to do to form your own style and barriers.

And you will find that once you start talking with data, the quality of your content will become higher and higher. Because every output you output is based on real data feedback, not based on feelings.

Me: So how to combine CDA with AI to create better content?

Dr. Zhao: This question is very good. CDA and AI will have their own shortcomings when used alone. The combination of the two can take on the advantages and avoid the shortcomings to maximize the utility.

Combine with AI to create blockbusters: The combination of CDA data analysis and AI can use data analysis combined with AI to master the characteristics of novel content. Through the CDA three-level certification system (L1 - L3) combined with AI technology to form unique popular content, it has great power in the field of content creation.

Improve content quality and efficiency: Through data analysis, creators can understand user needs and preferences, so as to accurately create content. At the same time, they can use data to optimize the content creation process, save content preparation time, improve content quality, and realize traffic realization.

In this way, you have formed a closed loop: data-driven + intelligent generation + continuous optimization. This is the real efficient content production model!

Under the guidance of Dr. Zhao, I learned CDA skills. Through data analysis, I quickly mastered the most popular content, determined the release time and release platform in a scientific and data-based way, highlighted the keywords analyzed by data, and quickly generated scripts in combination with AI, which not only saved content preparation time, but also greatly improved The quality of the content can easily achieve the big leap from single-digit to six-digit. The number of fans easily reaches more than 10,000. The most important thing is that from the previous pursuit of advertising, the various advertisements that come to me now make me pick up. As for my works, each of them has become a hit, getting a traffic that I didn't dare to think about before, and easily realized traffic control + realization.

So I want to say something heartbreaking: if everything you are doing now does not bring growth, it is a waste of time.

What should I do then?

My advice is simple: act immediately and sign up for the CDA data analysis course immediately. Don't think that you can't learn it if you don't come from a science class. Now CDA skill tools are already very intelligent and "low threshold", so as long as you are willing to learn, you can master them quickly.

Finally, I can responsibly say that CDA data analysis ability has become the standard skill of content creators in the new era. Whether you want to do short videos, graphic writing, or live streaming, CDA data skills can help you get out of the confusion and usher in the brilliance.