Recently, the School of Economics and Management at Beijing University of Technology successfully hosted a keynote sharing event titled "How to Shape New Heights in Professional Skills: CDA Empowering Freshmen's Digital Competence." The event aimed to inspire students' interest in data analysis by introducing the development trends in the field of data science and its enormous potential in practical applications, encouraging them to actively engage in this rapidly developing industry.

Highlights of the Event:

● Discussion on Big Data Research Directions: To address the confusion many students face regarding their future academic pursuits, the lecture specially invited industry experts to delve into the currently popular areas of big data research, including but not limited to data mining, machine learning algorithm development, and artificial intelligence technology applications. It was also emphasized that interdisciplinary knowledge, such as statistics and computer programming skills, is crucial.

● Guidance on Entrepreneurship Preparation and Planning: To assist aspiring entrepreneurs in better understanding the entire process from idea to realization, a dedicated session was set up to discuss the challenges faced by startups and potential solutions. Young people were advised to first clearly define their business model, then focus on team building, and finally, continuously monitor market dynamics to maintain competitiveness.

● Recommendation for Professional Qualification Certifications: Considering that certifications can effectively prove one's capabilities and increase job opportunities, the speakers mentioned several certification programs worth considering, such as the CDA (Certified Data Analyst) certification. This certificate not only covers theoretical knowledge but also includes an assessment of practical operational skills, serving as an important benchmark for evaluating job seekers' proficiency.

Student Feedback:

The sharing session was highly beneficial for many freshmen who had just entered university. "I had only heard the term 'big data' before, but I wasn't clear about what it specifically meant or what kind of jobs I could do in the future," one participating student said. "After listening to so many insightful presentations today, I have a clearer understanding of this field and am more determined to pursue a career in it."

The School of Economics and Management at Beijing University of Technology hopes that through such high-quality academic exchange activities, it can not only promote the all-around development of students but also cultivate more professionals with high-level digital literacy for society. As information technology continues to evolve rapidly, mastering cutting-edge technological knowledge will become an indispensable core competency for everyone.